As with many good ideas, this one begins in a pub in rainy Vancouver during an evening of witty banter fueled by that delicious barley beverage. High-fives were delivered, pinky swears were made and hugs were given as this was the night that the concept for our company was born.
Now when you have an idea for a company, the first thing you want to do is name it so it seems like a tangible object. We wanted to tell our friends and family about our great idea for the ultimate tour company but how were we to refer to it? Naming a company can’t be that hard, right? Wrong. Our little company kind of went through an identity crisis as we had no idea how challenging the task of naming it could be. From Latitude to Footprint to Off the Grid to Inspire to dozens of other names that didn’t pan out, why was this the impossible task? We ran into the same problems over and over again; website domains were unavailable, tour companies with the same name existed in Vietnam, Panama or Zambia, or companies were already registered under the same name. We spent hours upon hours brainstorming, asked friends for help, and relied heavily on the thesaurus for inspiration but still no name.
Weeks passed and the elation from the high-fives and initial concept had begun to fade. Frustration took over as every name we chose was unavailable for one reason or another until one night while discussing the fabulousness of Italy. Perhaps we were influenced by the wine we were drinking but we agreed on the word “terra” which means land. Terra needed elaboration so we tried combining it with other latin words like firma and incognita but neither felt quite right. With our company we want to take travellers on a journey to land’s end…to Finisterra. Inspiration had struck and Finisterra was born. Fin-is-terr-a; the point from which you peer out over the edge of the world.
Explore More Posts
JORDAN EXPERIENCE TOUR
Experience some of the most incredible sites in Jordan on this 11 day customizable adventure. Jordan is a country filled with warm friendly locals, jaw-dropping natural wonders, stunning crusader citadels, and the world re-known archaeological site, Petra. There are so many more reasons to visit including incredible vistas, delicious local cuisine, amazing hikes, floating in…
PATAGONIA WILDLIFE ADVENTURE
Chile is located along the western coast of the southern cone of South America, and Patagonia is at the end of that cone.
South Patagonia is the last frontier of the American continent. This pristine and unspoiled region is the land of wind, wilderness, and stunning landscapes. During this complete and comprehensive naturalist and wildlife…
RAJASTHAN UNEXPLORED – INDIA TOUR
Explore some of India’s most incredible hinterlands, wildlife, and villages. Encounter rich cultures, ancient history, and what makes Rajasthan so unique on this Rajasthan Unexplored customizable tour. Contact us for a tailor-made itinerary.
ARMENIA & GEORGIA TOUR
Experience the Caucasus on this 13 day trip as you travel through the beautiful countries of Armenia & Georgia. Begin in Armenia, a land where you can walk through time and experience living history. This small mountainous country is like an open-air museum, history is everywhere in the cities as well as in nature. Armenia…
Let’s Get Social with Finisterra Travel!
Explore the globe with the #worldlygirlies
JOIN OUR FINISTERRA COMMUNITY
Stay up-to-date with us when you sign up for our newsletter.
Love this very familiar story! In the end you nailed it.